DBE Final Rule Sprint — B2G Coach

URGENT Every certified DBE in America must be reevaluated. The clock is running. Re-certification is not guaranteed.

DBE Final Rule Sprint  ·  Limited Enrollment

The DBE Program Isn't Dead.
Your Certification Is Still Worth Money.
Here's What To Do.

The noise told you to walk away. The federal contracts didn't go anywhere. Four private sessions. Everything you need to protect your certification and get back in position to win.

The coach who built and ran these programs is ready to help.

$475M+
Contract opportunities unlocked
for certified firms
1357%
Supplier participation growth
under Ferdinand's leadership
50K
Certified DBEs affected
by the new rule
What Changed

The Government Just Reset the Rules.
Most DBEs Haven't Faced It Yet.

In October 2025, the U.S. Department of Transportation issued an Interim Final Rule that took effect immediately. Race and sex-based presumptions of disadvantage were eliminated from the DBE program. Every DBE that was certified based on the social and/or economic disadvantage presumptions must now be individually reevaluated — and recertify under a stricter, individualized standard. Until reevaluation is complete, federally-funded agencies cannot set DBE contract goals or count DBE participation toward existing goals. That affects your pipeline, your primes, and your revenue — right now.

~50,000
Currently certified DBEs who must be reevaluated under the new rule
Immediate
The IFR took effect the day it was published — no grace period
Case-by-Case
Every owner must now prove individual social and economic disadvantage — no automatic presumption
Is This Program For You?

This Sprint Is Built for One Type of Business.

✓ This Is For You

You are DBE-certified and received notice — or expect to receive notice — about reevaluation under the new rule.

✓ This Is For You

You don't know what the new individual disadvantage standard requires and you can't afford to lose your certification.

✓ This Is For You

You've been through initial certification before. You're not a rookie. This program respects that — we focus on what's new and what's changed, not on explaining what you already know.

✓ This Is For You

You want to work directly with the coach who ran DBE compliance programs and knows exactly what certifiers are looking for on the other side.

✗ Not For You

You are not yet DBE-certified — this program is exclusively for existing certified firms navigating the new requirements.

✗ Not For You

You are looking for someone to write your Personal Narrative for you. This is a coaching program, not a ghostwriting service — the narrative has to be yours.

Why Ferdinand Risco

He Didn't Study These Programs.
He Built and Ran Them.

"For more than two decades, I sat on the government side of the table — overseeing DBE, EEO, and Title VI compliance for agencies with thousands of employees and hundreds of millions in economic impact. As a UCP Certifying Agent, I determined which businesses got certified, which ones stayed certified, and which ones lost access. I know what certifiers look for because I was one of them."

— Ferdinand L. Risco Jr., MBA  ·  Former Government Agency CEO & Compliance Officer  ·  UCP Director - Certifying Agent
$475M+
Contract opportunities unlocked for small businesses
13→57%
Supplier participation growth driven directly
Gov CEO
~1K EEs · $100M OPS · $221M impact
UCP Director
UCP Program with 5K Certified Firms in the database

Ferdinand is not teaching you to navigate these programs from the outside. He spent decades inside them — running the compliance systems, training the certifiers, and making the decisions that DBE-certified firms now need to understand to survive this transition. There is no other coach in the country with this specific credential.

The Program

4 Private Sessions. Built Around Your Certification Leverage.

The DBE Final Rule Sprint is not a generic GovCon coaching program. Every session is built around one objective: protecting your DBE certification, understanding your new obligations, and positioning your firm to compete under the new rules.

Session 1
The Real Story — What the IFR Actually Changed Foundation
What the IFR actually changed. What it didn't. Why the executive orders on DEI don't mean what most people think — and why the DBE program still stands under federal law (Public Laws 97-424 through 117-58; 49 CFR Parts 23 and 26). Plain language. No jargon. Clarity from someone who ran these exact programs.
Session 2
The Opportunity Is Still There
The firms sitting on the sideline are making a costly mistake. Federal spending hasn't stopped. DBE goals haven't been permanently eliminated — they've been delayed until reevaluations are complete. We map exactly what's still available: the agencies, the pipeline, the set-aside structure that survived. You'll understand what you're fighting to stay in position for — and how much it's worth.
Session 3
Your Response — Narrative, PNW, and Documentation
The two primary submission requirements — the Personal Narrative and the updated Personal Net Worth Statement — plus the full ownership and control documentation needed for reevaluation. You've been through this before. What's new is the narrative standard: individual evidence of disadvantage, specific instances and outcomes, no race or gender presumptions. Framework, structure, and samples provided. Review included. You do the writing.
Session 4
What Comes Next — Submission, Response, and Outreach Action
Submission process, timelines, and what to expect after you submit. What to do if there are complications or a decertification notice — and how to respond. Then the outreach strategy: how to re-engage agencies and prime contractors the moment your reevaluation is approved. Finish with a review of your Capabilities Statement so you're ready to move on Day One of reinstatement — not Day Thirty.
Your Investment

One Decision. Your Certification Protected.

Limited Enrollment — DBE Firms Only
DBE Final Rule Sprint
4 private, one-on-one Zoom sessions with Ferdinand — the coach who ran the compliance programs you are now navigating.
$997
One-time  ·  No hidden fees  ·  All sessions included
What You Walk Away With
A complete understanding of what changed, what didn't, and what the IFR actually requires
Clarity on why your certification still has real dollar value in the current market
A Personal Narrative framework with structure, samples, and a review — ready for you to write
A full ownership and control documentation checklist — every document required for reevaluation
A clear submission plan and a response strategy if issues arise
A review of your Capabilities Statement so you are ready for agency and prime contractor outreach the moment you're reinstated
Enroll in the DBE Final Rule Sprint →

Not sure if this is right for you? Book a free discovery call first.

Common Questions

What You Need to Know

Is the DBE program still active after the executive orders on DEI? +

Yes. The DBE program is authorized under federal statute — specifically the Surface Transportation Assistance Act of 1982 (Public Law 97-424) and reauthorized through ISTEA (Public Law 102-240), TEA-21 (Public Law 105-178), SAFETEA-LU (Public Law 109-59), MAP-21 (Public Law 112-141), and the Infrastructure Investment and Jobs Act (Public Law 117-58). The program's implementing regulations are codified at 49 CFR Part 26 (DBE) and 49 CFR Part 23 (ACDBE).

Executive orders on DEI do not override federal statute. The program still exists. The requirements changed. The opportunity didn't go away.

My certification hasn't been formally reviewed yet. Should I wait? +

No. The IFR took effect immediately upon publication. Reevaluation is coming regardless of whether you've received formal notice. Firms that prepare before the reevaluation request arrives are in a fundamentally stronger position than those who scramble after.

I already completed my annual Declaration of Eligibility. Do I still need to go through reevaluation? +

Yes. Every currently certified DBE must submit a Personal Narrative and updated Personal Net Worth Statement regardless of when they last renewed. The reevaluation requirement applies to all existing certifications without exception.

Is this program the same as having someone write my narrative for me? +

No. Your narrative has to be yours — it documents your individual experiences of social and economic disadvantage. This program gives you the framework, the structure, the samples, and a review. You do the writing. That's the right way to do it, and it's the approach that holds up under scrutiny.

What certifications does this apply to? +

DBE and ACDBE certifications under the USDOT program. If you hold other certifications — MBE, WBE, 8(a), WOSB — the IFR does not directly affect those. This program is specifically for firms navigating the federal DBE reevaluation.

What if my state's deadline has already passed? +

Missing a deadline results in loss of certification status — but it is not permanent. You can reapply. This program helps you understand that process and get back in position as quickly as possible.

Will this guarantee my certification is maintained? +

No program can guarantee a government certification outcome — and anyone who claims otherwise is not being honest with you. What the Sprint does is give you the strongest possible preparation: the right documentation, the right narrative, the right positioning, and the strategic intelligence of a coach who sat on the certifying side of this process for decades.

How are sessions delivered? +

Live via Zoom with Ferdinand. Session recordings are included.

Your Certification Is Worth
More Than Waiting.

The firms that survive this transition will be the ones that moved early — who understood the new standard, who built their narrative, and who had a coach who has been on the other side of this table.

Enroll in the DBE Final Rule Sprint →

B2G Coach Co.  ·  A Ferdinand L. Risco Jr. Company  ·  b2gcoach.com

This program is a coaching and strategy engagement. It does not constitute legal advice. Results are not guaranteed and will vary based on individual circumstances, documentation, and certifying agency review.